Bing Ads Country and Device Performance
Bing Ads Countries & Devices is the delivery-distribution view for Microsoft Advertising: market and device tables side by side, each answering where spend, reach and outcomes concentrated in the selected range.
Country and Device Delivery Metrics
Country and device rows are sorted by cost descending because the question is where the budget went. A country token is rendered as a recognizable market where the catalog knows it; unknown values remain visible. Device rows retain their source token through a device badge.
- Up to 100 rollup rows are loaded for each dimension.
- Money is formatted in the row’s account currency.
- Impression share is a displayed percentage of the imported ratio.
Filtered Market and Device Drilldowns
Click a country or device to open Bing Ads Keywords constrained to that dimension. A PPC user can then inspect the bids consuming a mobile or market budget; an SEO user can see geographically concentrated paid demand; a domain owner can avoid treating a device-specific result as an account-wide conclusion.
- Country and device filters can be combined.
- Use Keywords for status, match type and campaign detail.
- Use Overview for daily trends and period comparisons.
Bing Ads Delivery Summary
No comparison period is sent to these endpoints because a breakdown row has no comparison fields to display. This page finds the slice; it does not overstate it with unavailable deltas or modify any targeting setting.
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