How to Read Your Visibility Score in AmICited

Your Visibility Score is the headline metric on the AmICited dashboard. It answers one question in a single number: when people ask AI assistants about topics in your space, how often does your brand actually show up?

Where to find it

It’s the first thing you see when you open the Dashboard. The big circular gauge on the right shows your Visibility Score as a percentage — in the example above, 11.6% — with the change versus the previous period underneath it (▲ +11.6 pts). The same figure is repeated as the first of the three headline stats on the left, next to Share of Voice and Avg Citation Rank.

The headline sentence right below the title spells out what the number is built from: “amicited.com appears in 0.8% of the 44 AI citations we tracked across your 129 monitored prompts.” The green LIVE · LAST SYNC label above the title tells you how fresh the data is.

What it measures

The Visibility Score is the share of your monitored prompts where your brand appears in the AI answer, across the AI engines AmICited tracks. Every prompt you track is run against each engine on its schedule; for each response, AmICited checks whether your brand shows up; the score is the proportion of those responses where you do, as a percentage.

A score of 100% would mean you appear in every answer to every prompt you track; 0% means you’re currently invisible for those questions.

The list under the gauge breaks the score down by AI engine — for example Gemini 34%, ChatGPT 32%, Perplexity 30%, Google AI Overview 5% — so you can see which engines are driving your visibility and which are lagging.

How to read it

• The number itself tells you your current standing. There’s no universal “good” — it depends on how competitive and broad your tracked prompts are. A tight set of high-intent prompts will usually score higher than a broad set of category questions.
• The trend (+11.6 pts) matters more than the absolute. Watch the direction over weeks, not the exact figure on any single day. AI answers vary between runs, so day-to-day movement is normal.
• The per-engine split shows where to focus. It’s common to rank well in one engine and be nearly absent in another — the breakdown tells you which one to work on.

Everything here respects your filters

The bar at the top of the page — All AI Models, All countries, All tags, and the date range (Last 30 days) — rescopes the whole dashboard, including the Visibility Score. So the number always reflects what you’ve selected. When you compare scores, change one filter at a time: switching to a single engine or a shorter date range will move the number, and that’s expected.

How to use it

1. Set a baseline. Note your score right after you finish adding prompts. That’s your starting point.
2. Segment by engine. Use the All AI Models filter (or read the per-engine list under the gauge) to see where you’re strong and where you’re missing.
3. Tie changes to actions. After you publish new content or generate articles in AmICited, watch whether the score climbs on the prompts those pieces target.
4. Pair it with Share of Voice. Visibility tells you whether you appear; Share of Voice tells you how much of the conversation you own versus competitors. Read them together.

Treat the Visibility Score as your north-star trend line. The prompts, sources and competitor views further down the dashboard explain why it moves — the score itself tells you whether you’re winning or losing ground in AI answers.